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Brand Origins

Colwell Banker in Greater China was first established by Taiwan’s Sinyi Real Estate after obtaining exclusive licensing rights for the Greater China region from Coldwell Banker US, America’s largest provider of real estate services. Established systems of operations, extensive sales resources, and unique support services have combined the different advantages of both Coldwell Banker and Sinyi. This combination of international leadership with local knowledge is an ideal franchising brand for real estate agents.

COLDWELL BANKER
Coldwell Banker was founded in 1906 and its headquarters are located in New Jersey. Colwell Banker has 4,000 offices worldwide with over 120,000 agents and is first in both number and value of transactions globally.
In 1981, Coldwell Banker began to use a franchise system to license its name to high-quality real estate companies. The franchise license renewal rate has reached as high as 98%.
Coldwell Banker is currently the world’s highest grossing real estate chain and has been rated number one among real estate franchises by authoritative franchise publications.